Tomorrow: Red Kettle Kickoff, LIVE from Cowboys Stadium!
Tomorrow’s the big day. Yes, Thanksgiving, but also…
The Salvation Army’s Red Kettle Kickoff! The event marks the official launch of our Christmas fundraising campaign, and as always, we’re doing it up BIG!
We’re teaming up with the Dallas Cowboys (marking 14 years of partnership) to bring you an amazing halftime show during their Thanksgiving Day game against defending Super Bowl champions, the New Orleans Saints. Three-time Grammy Award winner Keith Urban will be the featured performer, rocking the stadium out with hits from his new album.
The Cowboys Game (and Kettle Kickoff Halftime Show) will air LIVE on FOX at 3:15CT/4:15ET.
So whether you’re gearing up for or winding down from your turkey dinner, be sure to tune in!
As part of the campaign, more than 25,000 Salvation Army workers and volunteers across the country will ring bells and collect donations for people in need with our iconic red kettles. Over the years your generous contributions have helped us serve 30 million Americans each year, and last year you outdid yourselves – giving a record $139 million through our Red Kettle Campaign! Maybe we can surpass that again…but we’ll worry about breaking records later.
For now, enjoy your Thanksgiving, and enjoy the halftime show! Remember, Thanksgiving Day, 3:15CT/4:15ET on FOX.
We hope it will become a part of your family’s annual turkey day traditions.