Bold, Vintage Salvation Army Ads

Wow – these 1960’s vintage fundraising ads from The Salvation Army UK are gritty, real, and challenging. The stark ads and posters and the massive campaign behind them were a progressive, bold step for the Army.

As Kathy Lovin explains in the Western Territory’s Expect Change blog, The Salvation Army pushed the envelope to reveal the alarming truth of conditions faced by the country’s most vulnerable citizens and attempt to raise $1 million British pounds (or $22 million dollars in the US today) for their aid.

Click here to see more ads and read about the Army’s groundbreaking work on Kathy’s blog.

Vintage Salvation Army UK Fundraising ad from 1967