Wednesday, December 1, 2010
Did you know that socks are the number one requested item at homeless shelters?
Hanes, the #1 sock brand in America, does. That’s why they’ve launched a virtual sock drive to benefit The Salvation Army.
For each person that ‘Likes’ Hanes on Facebook and clicks ‘Help Hanes Donate,’ the brand will donate one pair of socks. Last year they set a goal of 100,000 pairs and met it in one day! Due to the overwhelming support, this year they’ve raised the goal to 500,000.
Help Hanes and The Salvation Army knock this year’s drive out of the park again by warming up 1 million feet. Visit Hanes on Facebook at www.Facebook.com/Hanes or find more info at www.Hanes.com.
There’s even a cool sock-o-meter to monitor the amount of support raised so far…but I’m not going to tell you how many socks have already been pledged. You’ve got to go see for yourself!
Tuesday, November 30, 2010
Today we want to give our friends at The Cheesecake Factory a big shout out and thank you for their help in ‘doing the most good’ for people in need.
On Thanksgiving Day, for the 9th year in a row, more than 3,000 Cheesecake Factory staffers volunteered to serve a Thanksgiving Day Feast at Salvation Army Community Centers across the country.
From Anaheim to Atlanta, Boston, Chicago, Dallas, Ft. Lauderdale, Houston, Long Island, Los Angeles, Miami, Phoenix, San Francisco, and Washington, DC, they served up A-MAZ-ING meals to more than 6,000 low-income families and individuals.
There was turkey and all the trimmings, plus… The Cheesecake Factory’s famous Pumpkin Cheesecake! Yum! Their cheesecake is so good you order it before your meal (if you’ve ever eaten at the restaurant, you know what I’m talking about).
The delicious food and friendly service from the volunteers made for an incredible feast that our Salvation Army clients will not soon forget.
Thank you, Cheesecake Factory, for sharing the love and sharing the food to meet the needs of the hungry.
Monday, November 29, 2010
Recent studies show teens send and receive on average almost 3,340 text messages per month! Older cell phone users aren’t quite as active, but even those in their 50’s still average several hundred. To state the obvious – that’s a lot.
Imagine if we used even a small portion of all the text messages we send to make a lasting impact on others.
With The Salvation Army’s Text to Give campaign, we can.
Just text “GIVE” to 85944 to donate $10, and you will help provide a meal for a hungry family, a place to sleep for the homeless, job training skills for an out of work individual, or other life-changing opportunities for those in need.
That’s a text message that says a lot.
Thursday, November 25, 2010
Happy Thanksgiving! We hope you are enjoying a blessed holiday with your family and friends. What’s your favorite Thanksgiving tradition? Cooking all day? Or just eating the food…
Wednesday, November 24, 2010
Congratulations to Jim Cummings, the big winner of our Online Red Kettle contest!
Jim has won an expenses-paid trip to Dallas where he’ll be in the middle of all the Thanksgiving Day action straight from the seats of Cowboys Stadiums. That includes a rocking performance by Keith Urban during our Red Kettle Kickoff halftime show and a must-see match-up between the Dallas Cowboys and defending Super Bowl champs, the New Orleans Saints.
Of all individual online red kettles, Jim’s raised the most money, receiving donations all the way from Hong Kong, UK and Germany. Thanks Jim, for your work in helping raise funds to support Salvation Army services for those in need!
The contest may be over, but we still need virtual bell ringers! You can start your own online red kettle by registering at www.onlineredkettle.org.
Wednesday, November 24, 2010
Keith Urban will perform for The Salvation Army’s Red Kettle Kickoff during the Cowboys’ Thanksgiving Day game halftime show. Game airs LIVE at 3:15CT/4:15ET on FOX.
Tomorrow’s the big day. Yes, Thanksgiving, but also…
The Salvation Army’s Red Kettle Kickoff! The event marks the official launch of our Christmas fundraising campaign, and as always, we’re doing it up BIG!
We’re teaming up with the Dallas Cowboys (marking 14 years of partnership)to bring you an amazing halftime show during their Thanksgiving Day game versus the New Orleans Saints. Three-time Grammy Award winner Keith Urban will be the featured performer, rocking the stadium out with hits from his new album.
The Cowboys Game and Kettle Kickoff Halftime Show will air LIVE on FOX at 3:15CT/4:15ET.
So whether you’re gearing up for or winding down from your turkey dinner, be sure to tune in!
A scene from the 2009 Red Kettle Kickoff with Daughtry.
As part of the campaign, more than 25,000 Salvation Army workers and volunteers across the country will ring bells and collect donations for people in need with our iconic red kettles. Over the years your generous contributions have helped us serve 30 million Americans each year, and last year you outdid yourselves – giving a record $139 million to our Red Kettle Campaign! Maybe this year we can surpass that too…but we’ll worry about breaking records later.
For now, enjoy your Thanksgiving, and enjoy the halftime show! We hope it will become a part of your family’s annual turkey day traditions.
Tuesday, November 23, 2010
The Salvation Army officially kicks off our annual Christmas Red Kettle Campaign this Thursday, Thanksgiving Day, with the help of the Dallas Cowboys!
We’re pumped. The fun will start early in the morning with a LIVE interview from Cowboys stadium between team owner Jerry Jones and Salvation Army National Commander William Roberts.
You can tune in as they discuss the Christmas Kettle Kickoff and how donations raised during the holiday season will help meet needs in your local community all year long. Find your city and local affiliate on the chart below for air times:
Later that day, country music star Keith Urban will celebrate our Red Kettle Kickoff with an awesome performance during the Dallas Cowboys halftime show. The game and show will be nationally televised LIVE by FOX at 3:15 CT/4:15ET, so be sure to tune in!
Tuesday, November 23, 2010
There was a lot of energy and excitement at the Rascal Flatts/JCPenney Angel Tree Toy Drive in Manhattan last week! Too many fans to count turned out with new toys for some lucky angels.
Rascal Flatts weaved in and out of the crowd to meet as many people as possible and sign copies of their new album. From the photos it looked like a scene from Where’s Waldo?
The evening’s climax came when toy drive partners JCPenney (represented by VP Rick Jones), Rascal Flatts, and The Salvation Army (represented by Major George Hood) took the stage to share what a positive impact the program would have on children and seniors in need. They thanked the audience for their generous support.
When Major Hood returned from NYC, I asked him about his thoughts on the event and our partners. His response was very encouraging.
“They’re so committed to these kids. It’s really refreshing to work with a retailer who wants to make sure kids are cared for,” he noted.
“This is a corporate partnership where the people involved really are focused on meeting the needs of children – making sure kids have Christmas presents is more important to JCPenney and Rascal Flatts than any recognition they’re going to get.”
Just how important, you ask? Each member of Rascal Flatts has already adopted an angel of their own.
So what are you waiting for? Adopt yours today.
Thursday, November 18, 2010
The Dallas Cowboys took a timeout from practice this week to observe one of their favorite traditions – serving food at their local Salvation Army homeless shelter.
More than 200 Salvation Army clients felt like they scored big when they got an early Thanksgiving dinner served by their home town heroes.
Don’t forget, you can see another great annual Cowboys/Salvation Army tradition next week. Tune in to the Cowboys’ Thanksgiving Day game on FOX to see our Red Kettle Kickoff halftime show with Keith Urban!
Wednesday, November 17, 2010
Yes, that woman behind The Salvation Army shield clenching a triumphant fist is none other than one of the nation’s most renowned news and political analysts Cokie Roberts, also known as a “Living Legend” by the Library of Congress.
Mrs. Roberts delivered the keynote speech at The Salvation Army Greater Houston Area Command’s 2010 Annual Luncheon this past Saturday to hundreds of Army supporters.
Addressing the crowd, she said, “If we want our country to succeed and for people in our country to do well we have to support organizations like The Salvation Army because that’s the way we get our kids into better situations. The Salvation Army does such incredible work around the country and around the world, but especially here in Houston where the programs are incredibly expensive for older citizens, for children, for young moms, and of course, for the people who are homeless or on the streets.”
Coming from a woman who has won three Emmys, earned a niche in the Broadcasting and Cable Hall of Fame, and is honored as one of the 50 greatest women in the history of broadcasting, we’re grateful to have her champion our cause. Thanks, Cokie, for your support!
We hope it will draw further attention to the good work the Army is doing across the country so that more people in need may be served as a result.