Some Tips from the Reigning Online Kettle King

Thursday, December 9, 2010

We know. Salvation Army bell ringers are probably all over the place in your town! but there’s even more of them that you don’t see because their kettles are all online.

Yep. Virtual bell ringers.

And Jim Cummings from Denver, CO seems to be the virtual kettle king. So far this season his online kettle has raised a hefty $52,000, nearly 75% of his $70,000 goal. The guy’s good!

So good, in fact, that this is actually his 5th year in a row to raise the most money for an individual online kettle. As you recall, this Thanksgiving his efforts earned him a trip to our Red Kettle Kickoff in Dallas. In past years his outstanding kettle also won him another trip to Dallas to attend The Salvation Army’s National Advisory Board Conference. Jim is on the Salvation Army Advisory Board for Metro Denver where he is 1st vice chair.

[Jim Cummings]
Jim hands out and posts cards encouraging people to donate to his online kettle. This is one side…

How’s he do it? Jim does a great job of reaching out to friends, family, and coworkers through email to encourage them to help him fill his online red kettle. And even something as simple as an email pays off big.

“I am a retired partner of Deloitte and a large portion of my gifts come through present and past Deloitte personnel from all over the world,” he says. “I have received gifts this year from Hong Kong, UK and Germany.”

But as many contacts as Jim already has, he’s not afraid to enlist the help of acquaintances.

Jim regularly volunteers with a real bell and kettle at Walmart and the mall. When people pass by or donate their change, he hands them a card he pre-printed with information about how to donate to his online red kettle. They may forget Jim’s name and web address by the time they get home, but they’ve got the handout to remind them! He also posts the cards at various places like Starbucks and church.

[Jim Cummings ]
…and this is the other.

How does he feel after all that work?

“It was a lot of fun,” he admits. “A lot of people wanted to see me win.”

His impressive record has earned him a special nickname from his church pastor:
“#1 ding-a-ling.”

So what advice can Jim give someone who wants to support The Salvation Army but doesn’t think standing on street corners with a bell and kettle is their thing?

He recommends do it all online by hosting you own virtual red kettle. The website is easy to work with and raising support is as simple as sending an email to friends and family.

To start your own individual or team (yes, get others involved too!) kettle, visit www.onlineredkettle.org.

Who knows, maybe next year you’ll give Jim a run for his money for the 2011 title of #1 ding-a-ling.



Get Ready To Rock the Red Kettle with These Rock Bands

Wednesday, December 8, 2010

The Salvation Army has a lot going on at Christmas time, but this year we’re trying something completely new, and we have a feeling that it’s going to be awesome.

It’s our inaugural Rock the Red Kettle Concert, happening in only one week!

On Wednesday, Dec. 15 at 7pm PST at The Americana at Brand Shopping Center in Glendale, CA, the hottest new young rock bands are going to perform together for this FREE concert open to the public. We’ll stream the whole thing LIVE from www.ustream.tv/rocktheredkettle so you can even watch from your computer.

The hit lineup includes:

With this concert we want to reach and inspire a younger generation of philanthropists.

Plenty of kids, tweens, and teens are looking for opportunities to make a difference and get behind a worthy cause, so with the help of these bands, The Salvation Army is going to show them how to do it.

In between songs and sets, the audience will get to know more about the good the Army does and how the technology they use everyday can be tied in to support our mission. We’ve got everything from online red kettles, a Text to Give initiative, an iPhone bellringer app, and Facebook and Twitter pages ready to be harnessed by the tech saavy teenage masses!

Check back with our blog next Wednesday when we’ll post the live streaming video.

It’s guaranteed to be a rockin’ good time. You won’t want to miss this!

Check Out These Ringers

Tuesday, December 7, 2010

We’ve been hearing about some unique Red Kettle bell ringers who are using creative approaches to help raise more money for Salvation Army services in their communities.

These ringers will make you take a second look if you pass by their kettles.

Tinker the Tiny Horse. She doesn’t have hands but she still manages to ring for hours. Watch video

Elvis Presley -The King lives afterall…singing and ringing and shakin’ his hips at Wal-Mart. Watch Video

Union Soldiers Vs. Confederate Soldiers – They’re at it again, but this time they’re fighting for bragging rights of best Red Kettle fundraiser. Read more

Dallas Cowboys Football Players vs. Dallas Cowboys Cheerleaders – This team is even competitive off the field…but do they stand a chance against the ladies? Read more

Dear Target, I’ve Been Very Good This Year

Monday, December 6, 2010

Do you know what you’re asking for from Santa this year?

Maybe you haven’t had a chance to think about it, but now’s as good a time as any. Target is in the giving mood, and your holiday wish list can help people in need!

By submitting a Gift of Joy wish list on Target’s Facebook page, you will help them donate up to $50,000 to The Salvation Army. They’re contributing $5 per list, so get your friends and family involved!

Just visit Target on Facebook (www.facebook.com/target) and select the ‘Give Joy’ tab here.

Then pick 5 items from the selection for your Gift of Joy wish list.

Done. It’s that easy.

And as if that weren’t enough, you also get an opportunity to enter into a drawing for a chance to win a Target gift card!

That’s it. No buying, no wrapping, no nothing. Just tell Target what you’re wishing for and someone in need will have their holiday dreams come true, thanks to you.

Click here to Enter the Sweepstakes