Congrats to Our Kettle Contest Winner! See you in Dallas

Wednesday, November 24, 2010

Congratulations to Jim Cummings, the big winner of our Online Red Kettle contest!

Jim has won an expenses-paid trip to Dallas where he’ll be in the middle of all the Thanksgiving Day action straight from the seats of Cowboys Stadiums. That includes a rocking performance by Keith Urban during our Red Kettle Kickoff halftime show and a must-see match-up between the Dallas Cowboys and defending Super Bowl champs, the New Orleans Saints.

Of all individual online red kettles, Jim’s raised the most money, receiving donations all the way from Hong Kong, UK and Germany. Thanks Jim, for your work in helping raise funds to support Salvation Army services for those in need!

The contest may be over, but we still need virtual bell ringers! You can start your own online red kettle by registering at www.onlineredkettle.org.

Tomorrow: Red Kettle Kickoff, LIVE from Cowboys Stadium!

Wednesday, November 24, 2010

[Keith Urban]
Keith Urban will perform for The Salvation Army’s Red Kettle Kickoff during the Cowboys’ Thanksgiving Day game halftime show. Game airs LIVE at 3:15CT/4:15ET on FOX.

Tomorrow’s the big day. Yes, Thanksgiving, but also…

The Salvation Army’s Red Kettle Kickoff! The event marks the official launch of our Christmas fundraising campaign, and as always, we’re doing it up BIG!

We’re teaming up with the Dallas Cowboys (marking 14 years of partnership)to bring you an amazing halftime show during their Thanksgiving Day game versus the New Orleans Saints. Three-time Grammy Award winner Keith Urban will be the featured performer, rocking the stadium out with hits from his new album.

The Cowboys Game and Kettle Kickoff Halftime Show will air LIVE on FOX at 3:15CT/4:15ET.

So whether you’re gearing up for or winding down from your turkey dinner, be sure to tune in!

A scene from the 2009 Red Kettle Kickoff with Daughtry.

As part of the campaign, more than 25,000 Salvation Army workers and volunteers across the country will ring bells and collect donations for people in need with our iconic red kettles. Over the years your generous contributions have helped us serve 30 million Americans each year, and last year you outdid yourselves – giving a record $139 million to our Red Kettle Campaign! Maybe this year we can surpass that too…but we’ll worry about breaking records later.

For now, enjoy your Thanksgiving, and enjoy the halftime show! We hope it will become a part of your family’s annual turkey day traditions.

Tune In: Kettle Kickoff Interview Btwn Dallas Cowboys’ Jerry Jones and Our National Commander

Tuesday, November 23, 2010

The Salvation Army officially kicks off our annual Christmas Red Kettle Campaign this Thursday, Thanksgiving Day, with the help of the Dallas Cowboys!

We’re pumped. The fun will start early in the morning with a LIVE interview from Cowboys stadium between team owner Jerry Jones and Salvation Army National Commander William Roberts.

You can tune in as they discuss the Christmas Kettle Kickoff and how donations raised during the holiday season will help meet needs in your local community all year long. Find your city and local affiliate on the chart below for air times:

Later that day, country music star Keith Urban will celebrate our Red Kettle Kickoff with an awesome performance during the Dallas Cowboys halftime show. The game and show will be nationally televised LIVE by FOX at 3:15 CT/4:15ET, so be sure to tune in!

Wished You Were Here

Tuesday, November 23, 2010

There was a lot of energy and excitement at the Rascal Flatts/JCPenney Angel Tree Toy Drive in Manhattan last week! Too many fans to count turned out with new toys for some lucky angels.

Rascal Flatts weaved in and out of the crowd to meet as many people as possible and sign copies of their new album. From the photos it looked like a scene from Where’s Waldo?

The evening’s climax came when toy drive partners JCPenney (represented by VP Rick Jones), Rascal Flatts, and The Salvation Army (represented by Major George Hood) took the stage to share what a positive impact the program would have on children and seniors in need. They thanked the audience for their generous support.

When Major Hood returned from NYC, I asked him about his thoughts on the event and our partners. His response was very encouraging.

“They’re so committed to these kids. It’s really refreshing to work with a retailer who wants to make sure kids are cared for,” he noted.

“This is a corporate partnership where the people involved really are focused on meeting the needs of children – making sure kids have Christmas presents is more important to JCPenney and Rascal Flatts than any recognition they’re going to get.”

Just how important, you ask? Each member of Rascal Flatts has already adopted an angel of their own.

So what are you waiting for? Adopt yours today.