Kickin’ Off This Year’s Red Kettle Campaign Is…

Monday, October 25, 2010

The wait is over! Our National Advisory Board Chair Charlotte Jones Anderson made the announcement on ESPN’s Monday Night Football this evening…

Three-time Grammy Award winner Keith Urban has been named the featured performer for this year’s Salvation Army’s Kettle Kickoff! That means you get to watch him rock out during the Dallas Cowboys Thanksgiving Day game halftime show on November 25 aired on FOX. (Read our official press release here)

But instead of watching from your couch, how would you like to catch all the action live at Cowboys Stadium?

As a part of the Kettle Kickoff promotion, fans will have an opportunity to win an expense-paid trip to the game to see Keith’s performance and watch Dallas take on last year’s Super Bowl champs, the New Orleans Saints. Just signup to be an Online Red Kettle virtual bell ringer at www.onlineredkettle.org, and the fans who collect the most donations for people in need have a chance to win! You can checkout rules and details at www.onlineredkettle.org, but the contest has started and there’s no time to waste, so we’re including key info below as well.

May the best virtual bell ringer win!

Eligibilty: The Contest is open to legal residents of the United States who are 18 years of age or older, residing in one of the 50 United States or the District of Columbia. Employees, soldiers and officers affiliated with The Salvation Army and their family members are eligible to participate.

Contest Time Period: The Contest runs from October 25, 2010 through Sunday, November 21, 2010 at 12 noon ET.

How to Sign Up: Participants can sign up for individual Online Red Kettles on the Internet at www.onlineredkettle.org and following the directions provided.

Prize Package: The prize package includes:

* Two game tickets to the November 25, 2010, Thanksgiving Day game between the Dallas Cowboys and New Orleans Saints at Cowboys Stadium in Arlington, TX

* Two field-level passes to the Keith Urban half-time performance

* One-night hotel stay for two persons at the Gaylord Hotel & Convention Center in Dallas in a single room with two queen-sized beds

* Two round-trip coach-class airline tickets from U.S. destinations (excluding U.S. territories and outlying areas) on a major commercial carrier, subject to seat availability

Winner: The participant whose individual Online Red Kettle has the highest monetary total of donations as of November 21, 2010 at 12 noon ET, will be declared the winner.

Tie-Breaker: In the event that more than one kettle has the exact same total, the person whose kettle was registered in the Online Red Kettle system first will be declared the winner.

Notification: The winner will be notified via the e-mail address they used to register their individual Online Red Kettle.

General Conditions: No purchase necessary.
Again, for more contest details please visit www.OnlineRedKettle.org or our website at www.salvationarmyusa.org.

Tonight: Kettle Kickoff Talent Revealed!

Monday, October 25, 2010

We can hardly wait to announce who will be this year’s Salvation Army Kettle Kick-Off musical talent!

Thankfully, we only have to wait just a little bit longer before the big surprise is revealed tonight, Monday Oct. 25, on ESPN’s Monday night football.

As in previous years, the chart-topping act will perform live during the nationally televised Dallas Cowboys’ Thanksgiving Day halftime show.

Past Kettle Kick-Off celebrities have included Daughtry, the Jonas Brothers, Carrie Underwood, LeAnn Rimes, Toby Keith, and Destiny’s Child, among others.

So, who do you think will join their ranks in Kettle-Kick Off tradition?

Feel free to leave your guesses, and tune in to ESPN tonight to see if you’re right!

Got Weekend Plans? Make a Difference

Friday, October 22, 2010

Saturday, October 23 is “Make a Difference Day,” the nation’s largest single day of volunteerism according to USA Weekend magazine. One of the most recognized faces out there promoting the event is NBA Star Shaquille O’Neal. He’s a stellar athlete, reality TV entertainer, father, funny-man and…lifelong volunteer.

In a feature article Shaq attributed his personal emphasis on volunteering to the examples set by his parents. He even mentions one of the childhood experiences that had the most impact on him was he and his dad filling up an entire moving truck with blankets and clothes and driving it all down to a Salvation Army homeless shelter.

What are you doing Saturday? Maybe there’s a way you can join with the 3 million other Americans who will be working to make a difference. If you’re short on ideas, contact your local Salvation Army. They may be in need of food for their feeding kitchens, administrative help for holiday events, or searching for Christmas Red Kettle bell ringers. And just like Shaq said, it could be a great opportunity to teach your kids about giving back, even if you’re just dropping off some clothes to our Family Thrift Stores.

And volunteers are not just a help to people in need – they’re a huge help to charities who have also been feeling the pinch in the sluggish economy. We recently reported that the nation’s biggest charities, including ourselves, have seen an overall decline in giving as compared to last year. Another study found that for financial reasons more than a third of donors plan to cut back their giving for the remainder of the year, but they plan to show their support in other ways.

So especially when things are tight, it’s our volunteers who really help us make a difference by stretching our resources and services so that we reach as many people in need as possible! In whatever way you give back, thanks for making a difference. Thanks for helping The Salvation Army “do the most good.”

LIVE Video Tonight – Retirement Ceremony for Salvation Army National Leaders

Friday, October 22, 2010

The Salvation Army is about to say goodbye to a very important pair at the end of this month – our national leaders Commissioners Israel and Eva Gaither!

They’re officially retiring following a four year assignment as National Commander and National President of Women’s Ministries, not to mention 40 dedicated years of Salvation Army service around the world.

Tonight, October 22 at 7:25pm EST, the Gaithers will be celebrating their retirement with a ceremony held at the Centennial Memorial Temple in NYC. Can’t make it to New York to take part in the festivities?

We’ve got you covered –the event will be streaming on live video at www.sallytube.org. Tune in tonight and help us wish farewell to our fearless leaders!