Their Tweets Give the Homeless A Voice. What Can Yours Do?

Wednesday, February 23, 2011

As much as people like to bash social media, sites like Facebook and Twitter have played crucial roles during recent global events.

From serving as the one of the very few connections between earthquake-shaken Haiti and the outside world, to helping organize revolutionary protests in Egypt, social media is proving to the world stage that hey, maybe there’s more to this than just letting virtual friends know the scoop on our relationship status.

There’s a lot of good that can come from this stuff if we use it well.

A few New York interns appear to have already figured that out. As a part of their project “Unheard in New York,” these interns gave four NYC homeless men their own prepaid cell phones and Twitter accounts with the purpose of helping them tell their stories. Every day Danny, Derrick, Albert and Carlos tweet about what it’s like to live on the streets, the struggles they face, and how they came to be homeless. From once feeling like they didn’t have a voice, they now have thousands of people following, talking with, and learning from them on Twitter.

If these tweets can give a voice to the homeless, what can your tweets do? How can your Facebook status become more than just the status quo? We want to hear your ideas for using social media to do good.

I’d like to suggest one way you can get started – connect with The Salvation Army online. We’re on Facebook (The S alvation Army USA) and Twitter (@SalvationArmyUS). We share how we’re serving people in need every day and opportunities for you to be a part of it.

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Dear Target, I’ve Been Very Good This Year

Monday, December 6, 2010

Do you know what you’re asking for from Santa this year?

Maybe you haven’t had a chance to think about it, but now’s as good a time as any. Target is in the giving mood, and your holiday wish list can help people in need!

By submitting a Gift of Joy wish list on Target’s Facebook page, you will help them donate up to $50,000 to The Salvation Army. They’re contributing $5 per list, so get your friends and family involved!

Just visit Target on Facebook (www.facebook.com/target) and select the ‘Give Joy’ tab here.

Then pick 5 items from the selection for your Gift of Joy wish list.

Done. It’s that easy.

And as if that weren’t enough, you also get an opportunity to enter into a drawing for a chance to win a Target gift card!

That’s it. No buying, no wrapping, no nothing. Just tell Target what you’re wishing for and someone in need will have their holiday dreams come true, thanks to you.

Click here to Enter the Sweepstakes

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Help Hanes Warm 1 Million Feet

Wednesday, December 1, 2010

Did you know that socks are the number one requested item at homeless shelters?

Hanes, the #1 sock brand in America, does. That’s why they’ve launched a virtual sock drive to benefit The Salvation Army.

For each person that ‘Likes’ Hanes on Facebook and clicks ‘Help Hanes Donate,’ the brand will donate one pair of socks. Last year they set a goal of 100,000 pairs and met it in one day! Due to the overwhelming support, this year they’ve raised the goal to 500,000.

Help Hanes and The Salvation Army knock this year’s drive out of the park again by warming up 1 million feet. Visit Hanes on Facebook at www.Facebook.com/Hanes or find more info at www.Hanes.com.

There’s even a cool sock-o-meter to monitor the amount of support raised so far…but I’m not going to tell you how many socks have already been pledged. You’ve got to go see for yourself!

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