Wished You Were Here

Tuesday, November 23, 2010

There was a lot of energy and excitement at the Rascal Flatts/JCPenney Angel Tree Toy Drive in Manhattan last week! Too many fans to count turned out with new toys for some lucky angels.

Rascal Flatts weaved in and out of the crowd to meet as many people as possible and sign copies of their new album. From the photos it looked like a scene from Where’s Waldo?

The evening’s climax came when toy drive partners JCPenney (represented by VP Rick Jones), Rascal Flatts, and The Salvation Army (represented by Major George Hood) took the stage to share what a positive impact the program would have on children and seniors in need. They thanked the audience for their generous support.

When Major Hood returned from NYC, I asked him about his thoughts on the event and our partners. His response was very encouraging.

“They’re so committed to these kids. It’s really refreshing to work with a retailer who wants to make sure kids are cared for,” he noted.

“This is a corporate partnership where the people involved really are focused on meeting the needs of children – making sure kids have Christmas presents is more important to JCPenney and Rascal Flatts than any recognition they’re going to get.”

Just how important, you ask? Each member of Rascal Flatts has already adopted an angel of their own.

So what are you waiting for? Adopt yours today.

Read More

Our Red Kettles are even on CNN

Friday, November 12, 2010

The Salvation Army’s Major George Hood, National Community Relations and Development Secretary, appeared live on CNN yesterday with host Ali Velshi to discuss our 2010 Red Kettle Campaign.

As our iconic red kettles are already appearing on streets and by store fronts, Major Hood talked about how the money raised from this holiday tradition is critical in supporting local Army programs and services year round.

In case you missed the interview, we’ve got the video for you right here:

Read More